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PRIVACY POLICY

PRIVACY POLICY (Datenschutzerklärung)****1. Introduction and Contact Details**We are pleased that you visit our website and thank you for your interest. Below we inform you about how we handle your personal data when using our website. Personal data is all data that can be used to personally identify you.**Data Controller:**Felipe Goncalves Sayao  Ludwig-Jahn-Str. 10  47533 Kleve, Germany  Phone: +49 163 5155907  Email: hello@fgscreative.com  VAT ID: DE334327175The data controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.**2. Data Collection When Visiting Our Website****2.1 Server Log Files**When you visit our website for informational purposes only, we collect only the data that your browser transmits to the page server. When you access our website, we collect the following data: visited website, date and time of access, amount of data sent in bytes, source/referrer from which you reached the page, browser used, operating system used, and IP address (possibly in anonymized form). Processing is carried out according to Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website.**2.2 SSL/TLS Encryption**This website uses SSL/TLS encryption for security reasons and to protect the transmission of personal data. You can recognize an encrypted connection by the "https://" string and the lock symbol in your browser bar.**3. Hosting & Content Delivery Network****AWS CloudFront**We use a Content Delivery Network from Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA. This service enables us to deliver large media files faster via a network of regionally distributed servers. Processing is carried out to protect our legitimate interest in improving the stability and functionality of our website according to Art. 6 para. 1 lit. f GDPR. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework.**4. Contact****4.1 WhatsApp Business**We offer the possibility to contact us via WhatsApp Business (+49 163 5155907). Your mobile phone number and possibly your name will be stored to process your inquiry. Legal basis is Art. 6 para. 1 lit. b GDPR (contract fulfillment) or Art. 6 para. 1 lit. f GDPR (legitimate interest).**4.2 Contact Form and Email**When contacting us via contact form or email (hello@fgscreative.com), personal data is collected. This data is used exclusively to answer your inquiry. Legal basis is Art. 6 para. 1 lit. f GDPR (legitimate interest) or Art. 6 para. 1 lit. b GDPR for contract initiation.**5. Email Marketing****Mailchimp Newsletter**For sending our newsletter, we use Mailchimp, a service by The Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA. When you subscribe to our newsletter, we use the double opt-in procedure. Your email address is only used for newsletter dispatch with your explicit consent according to Art. 6 para. 1 lit. a GDPR. You can unsubscribe from the newsletter at any time via the unsubscribe link in the newsletter or by message to hello@fgscreative.com. For data transfers to the USA, Mailchimp relies on Standard Contractual Clauses of the European Commission.**6. Web Analytics Services****6.1 Google Analytics 4**This website uses Google Analytics 4 from Google Ireland Limited to analyze website usage. Processing only occurs with your consent according to Art. 6 para. 1 lit. a GDPR. IP addresses are transmitted in shortened form. Data is stored for two months and then deleted.**6.2 Hotjar**We use Hotjar Ltd. to analyze user behavior through heatmaps and session recordings. Processing only occurs with your consent according to Art. 6 para. 1 lit. a GDPR.**6.3 Google Optimize**For A/B testing, we use Google Optimize. Processing only occurs with your consent according to Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time via our Cookie Consent Tool.**7. Social Media Plugins**Our website contains plugins for Facebook, Instagram, LinkedIn, and Twitter/X. These are integrated using a 2-click solution and are only activated after your consent. Upon activation, data is transmitted to the respective providers. Legal basis is Art. 6 para. 1 lit. a GDPR.**8. Other Tools****8.1 Google reCAPTCHA**For spam protection, we use Google reCAPTCHA. Legal basis is Art. 6 para. 1 lit. f GDPR (legitimate interest).**8.2 Cookie Consent Tool**We use a Cookie Consent Tool for legally compliant collection of consent. Legal basis is Art. 6 para. 1 lit. c and f GDPR.**9. Your Rights**You have the following rights: right to information (Art. 15 GDPR), right to correction (Art. 16 GDPR), right to deletion (Art. 17 GDPR), right to restriction (Art. 18 GDPR), right to data portability (Art. 20 GDPR), right to object (Art. 21 GDPR), right to withdraw consent (Art. 7 para. 3 GDPR), and right to complaint with supervisory authority (Art. 77 GDPR).**Right to Object**You have the right to object at any time to the processing of your personal data based on Art. 6 para. 1 lit. f GDPR.**10. Storage Duration**Personal data is deleted as soon as the purpose of processing ceases and no legal retention periods prevent deletion. For consent: until withdrawal. For contracts: until the end of legal retention periods. For legitimate interest: until exercising the right to object.This privacy policy was created for Felipe Goncalves Sayao, FGS Creative.

vitaminotheke

Branding
UX-UI
E-Commerce System
Package Design

Branding
UX-UI
E-Commerce System
Package Design

Feel cbd

Feel cbd

UX-UI
E-Commerce System
Webinars

Branding
UX-UI
E-Commerce System
Package Design

nature first

harmony of the external with the internal

balance.

Vitaminotheke is an exceptional supplement company in Germany, whose vision it is to provide the body and mind with what they truly need - no additives, no adulterants, nothing overly fancy. It's basic, it's simple, and yet is able to deliver a boost to inherent regenerative capacities, always seeking to ameliorate physical and mental well-being.

Most traffic stems from Instagram, given that Vitaminotheke's founder is an influencer - that posed a challenge in terms of setting up an experienced differential that appealed to the audience of other traffic sources as well.

In preparation for a business-changing webinar hosted by women's health expert, Andreas Simons, we sought to improve UX/UI navigation on the main landing page, aiming to increase sign-up rates and generate brand affinity for first-time visitors. All the while keeping in mind the brand's minimalist mantra.

In the end, we adopted a clean minimalist style and maximum constrast by working with black&white shades and emphasizing both the expected customer journey and hierarchy, as well as golden design principles, to steer interested parties to the sign-up. The event was a success and further webinars are now part of Vitaminotheke's short term future vision.

FGS Creative Vitaminotheke Tassen mit Logo
FGS Creative Vitaminotheke Tags Mockup Bild
FGS Creative Vitaminotheke Frauenbalance Mockup Bild
FGS Creative Vitaminotheke Banner mit Logo Mockup